![]() OpenAI has said that ChatGPT has over 100 million weekly active users, and has been considered one of the fastest-growing consumer products in history since its initial launch in November 2022. Google probably has a long way to go before Gemini has name recognition on par with ChatGPT. ![]() Yoffie adds that charging for access to Gemini Advanced makes sense because of how expensive the technology is to build-as Google CEO Sundar Pichai acknowledged in an interview with WIRED. “Bard has largely been a tainted brand,” he says. ![]() For the same monthly cost, Google One customers can now get extra Gmail, Drive, and Photo storage in addition to a more powerful chat-ified search experience.ĭavid Yoffie, a professor at Harvard Business School who studies the strategy of big technology platforms, says it makes sense for Google to rebrand Bard, since many users will think of it as an also-ran to ChatGPT. The service includes access to the company’s most powerful version of its chatbot and also OpenAI’s new “GPT store,” which offers custom chatbot functions crafted by developers. That new bundle from Google offers significantly more than a subscription to OpenAI’s ChatGPT Plus, which costs $20 a month. Typically, a $10 subscription to Google One comes with 2 terabytes of extra storage and other benefits now that same package is available with Gemini Advanced thrown in for $20 per month. Accessing it requires a subscription to a new tier of the Google One cloud backup service called AI Premium. That version, Gemini Ultra, is now being made available inside a premium version of Google’s chatbot, called Gemini Advanced. When Google first unveiled the Gemini AI model it was portrayed as a new foundation for its AI offerings, but the company had held back the most powerful version, saying it needed more testing for safety.
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